IDEO

IDEO - Body Language

Non-verbal cues matter. Body language, eye contact, and facial expressions boost engagement and understanding. Master these to improve communication.

Duration
15 mins
Group Size
4-8
Category
IDEO
Difficulty
Easy
Participants will build empathy, create trust, encourage open sharing, and validate experiences.
Participants will gain body language reading skills, non-verbal insight capture, and richer research data.
Body language builds rapport. Be mindful of cultural differences in eye contact and proximity. Sometimes, silence is more powerful than words. Don't be afraid of pauses.
Interviews uncover user needs. Body language plays a crucial role. Active listening is as vital as the questions you ask. Avoid inserting your own experiences; focus on hearing and recording the participant's story.

  1. Match the interviewee's physical level. Sit on the floor if they are; stand if they are working.

  2. Maintain eye contact. Smile and nod to show you're listening.

  3. Take notes to signal attentiveness and appreciation.

  4. Resist the urge to fill silences with personal stories. Let the interviewee lead.

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For Facilitators

  • Review participant profiles and expectations
  • Prepare all materials and supplies
  • Test technology and room setup

For Participants

  • Complete pre-session survey
  • Review background materials
  • Prepare examples or case studies

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  • None

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Design Kit - IDEO Human-Centered Design Methods
IDEO Design Kit platform for human-centered design methods.

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