Remote Focused

How-Now-Wow

The How-Now-Wow matrix helps teams select ideas. It categorizes them by originality and how easy they are to implement. This 2x2 matrix highlights innovative and feasible ideas.

Duration
40 mins
Group Size
1-30
Category
Remote Focused
Difficulty
Easy
Prioritize ideas based on originality and feasibility. Find "Wow" ideas: innovative and easy to do. Avoid settling for only familiar, less innovative options.
Ideas categorized by How-Now-Wow. Ideas prioritized by innovation and feasibility. Clear action categories.
Try brainstorming directly on the matrix to generate ideas. Make sure everyone agrees on what "originality" and "ease of implementation" mean for your project. Sometimes teams struggle to be honest about 'ease', so push them to be realistic.

  1. Draw the matrix: A 2x2 grid with "Originality" (x-axis) and "Ease of Implementation" (y-axis). 2. Label quadrants: Now (Normal, Easy): Quick wins, easy but not original. How (Original, Difficult): Innovative, but hard to do right now. Wow (Original, Easy): Innovative and easy – top priority. 3. Plot ideas: Add ideas to the matrix. 4. Discuss and prioritize: Talk about placement. Focus on moving forward with "Wow" ideas.

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For Facilitators

  • Review participant profiles and expectations
  • Prepare all materials and supplies
  • Test technology and room setup

For Participants

  • Complete pre-session survey
  • Review background materials
  • Prepare examples or case studies

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  • Online whiteboard with 2x2 matrix template. - Virtual sticky notes.

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